“Honesty is a good thing, but it is not profitable to its possessor.”
Outsourcing wasn’t a business strategy when Don Marquis, an American newspaper columnist and short story writer (1878-1937) wrote that line. But the attitude he described is present in many of today’s outsourcing relationships.
Over more than a decade, as I’ve interviewed hundreds of executives in outsourcing relationships, I always ask about their keys to success. You wouldn’t believe how many times a buyer says “mutual honest communication.” Not very many times. It’s not because it isn’t a key to success; rather, it’s because it seldom happens. And… Read the rest
A friend of mine recently told me of the change that technology has made in her marriage. Her husband is deaf. For more than 50 years, he’s heard nothing but the very loudest noises and has to depend on reading lips to follow conversations. He called her one day at work and exclaimed, “Silverware makes noise! And so do the keys on the computer keyboard!”
With new technology in a hearing device, he now can hear sounds that he didn’t even know existed. He suddenly realized why his wife always griped at him to not make so much noise when… Read the rest
I’ve blogged before about some of the lessons learned from mistakes made in outsourcing relationships that caused the parties to achieve less value than they anticipated. But as another blogger commented, last week, why not also learn from those who got it right, those who found keys to success. That’s definitely the most valuable approach. So this blog presents a perspective shared by those who got it right.
When I’ve asked hundreds of outsourcing buyers over the past decade to share a characteristic that is key to keeping their interests aligned over the long term, one of the… Read the rest
I’m part of a minority group. Despite the media flooding us with terrible tales and significant studies about outsourcing failures, I focus on the fact that the “pie” of the outsourcing market has a very large piece that represents highly successful relationships.
However, any relationship, whether personal or business, is bound to encounter disappointments. In my interviews of hundreds of buyers and suppliers of outsourcing services, I’ve asked about those disappointments. One that stands out to me is occurring more frequently these days as companies take on more globalization efforts.
Here’s a real-world example. In the initial contract, the buyer… Read the rest
I read a press release the other day about the Chicago area recently launching a public awareness campaign regarding how its 14 museums and zoos contribute to the city and to the state of Illinois. The headline alone caught my attention, as I assumed residents don’t need to be made aware of the benefits of having Picassos, giraffes, planetariums, and dinosaur bones in their midst. Fun, education, culture, even inspiration came to mind as clear benefits.
But in reading further, I learned the zoos and museums also result in more than 26,000 jobs, tax revenue, and about $1 billion annually… Read the rest
Trust is something that really trips people up in outsourcing relationships. In my talks with hundreds of executives involved in outsourcing over the last decade, I’m intrigued by the fact that when I ask executives about the trust level in their relationship, some can’t determine if trust is there, some say they thought trust was there but then something happened that indicated otherwise, and most who say trust is key to their success can’t describe how to build or sustain it.
Outsourcing has an inherent challenge that makes trust become crucial to achieving successful outcomes. We’ve developed all sorts of… Read the rest

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